Search Results for 'James Lowry and Christy Correll'

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  • Branding 3-D

    Branding 3-D

    James Lowry and Christy Correll, Contributing Editors || September 10, 2012
    We have talked about the importance of branding in this column before. In “What is in a name?” we discussed how we present our brand with our logo and our name. Now we are going to talk about how branding becomes the entire experience our…

  • The case for sales collateral

    The case for sales collateral

    James Lowry and Christy Correll || May 24, 2012
    Do print sales collaterals still have a place in today’s world? Many of our customers have ready access to any information they want thanks to the internet. Has that influenced how print sales collaterals are used? Absolutely. Does that mean th…

  • Branding


    James Lowry and Christy Correll || April 19, 2012
    What’s in a (brand) name?

  • When it comes to advertising …

    James Lowry & Christy Correll || November 18, 2011
    Evoking emotions = more conversions

  • Print vs. Pixels

    October 4, 2011
    Print & online advertising: Which is better for your business?

  • Converter eCommerce

    April 11, 2011
    What is Social Media and Why Should You Care?