Search Results for 'James Lowry and Christy Correll'

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  • Social media measurement

    Social media measurement

    James Lowry and Christy Correll || July 10, 2012
    Marketers have been doing what we now call “social media” for a long time: communicating with people through media and social interactions. The term social media, though, specifically refers to interacting with people on the Internet, whi…

  • The case for sales collateral

    The case for sales collateral

    James Lowry and Christy Correll || May 24, 2012
    Do print sales collaterals still have a place in today’s world? Many of our customers have ready access to any information they want thanks to the internet. Has that influenced how print sales collaterals are used? Absolutely. Does that mean th…

  • Branding

    Branding

    James Lowry and Christy Correll || April 19, 2012
    What’s in a (brand) name?

  • When it comes to advertising …

    James Lowry & Christy Correll || November 18, 2011
    Evoking emotions = more conversions

  • Print vs. Pixels

    October 4, 2011
    Print & online advertising: Which is better for your business?

  • Making it Easy for Prospects to Find You

    September 8, 2011
    We are going to go down memory lane again, but this time we are going to talk about how we made it easy for potential customers to find us before the advancement of technology. We used mediums that primarily involved printed materials that were deliv…