Search Results for 'Reputation management drives marketing success'

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  • New year brings new challenges

    Mark Lusky || January 20, 2017
    Of the customer service lessons learned in 2016, none is more poignant than maintaining the trust of your customers. Just ask Samsung, whose initial responses to Galaxy Note 7 reports of battery fires and explosions were viewed as somewhat tepid.…

  • Label Marketing Faces Ongoing Challenges

    Mark Lusky || November 14, 2016
    The “perfect storm” of labeling challenges is intensifying. There are three main components: increasing consumer demand for accurate and comprehensive ingredient inclusion, continuing efforts to “spin” products in their best l…

  • Companies To Watch:  Four Lakes Label

    Companies To Watch: Four Lakes Label

    Greg Hrinya, Associate Editor || October 14, 2016
    FOUR LAKES LABEL 861 Progress Way, Sun Prairie, WI 53590 USA www.orderlabel.com Four Lakes Label comes from modest beginnings, initially opening its doors with one customer, one press and just three employees. The company has experienced signifi…

  • Color Management Group acquires Elevated Color

    February 9, 2016
    The company will continue to provide color management products, service and support to existing customers.

  • Industry People

    Industry People

    June 2, 2014
    1 2 3 4 5 6 7 8 9 AFINIA LABEL, Chanhassen, MN, USA – Mike Atkins has joined the company as its national sales manager. ALL PRINTING RESOURCES, INC., Glendale Heights, IL, USA – APR has appoint…

  • Sri Lanka's Flexiprint to add two more Martin Automatic machines

    January 29, 2014
    Flexiprint supplies the added value tea bag and envelope market.

  • Reputation management drives marketing success

    Mark Lusky, Contributing Editor || March 13, 2013
    In the days before ubiquitous, instant worldwide communication, company reputations took longer to build – and longer to break. News of both good and bad deeds generally spread much more slowly than today, and consumer sentiment about those dee…

  • Plusses, perils of immediate customer service gratification

    Tammie MacLachlan and Mark Lusky || January 23, 2013
    Instant gratification has become the paramount rule of engagement in many customer service interactions. Increasingly, the pressure is on customer service representatives across corporate America to effect rapid resolutions. Faced with mandates from…

  • India’s Label Market

    India’s Label Market

    Catherine Diamond || April 19, 2012
    India’s label market is growing every year, and shows no signs of slowing down.

  • Companies to Watch

    Companies to Watch

    October 9, 2007
    Companies to Watch is a special feature of Label & Narrow Web that pays tribute to a select group of converters who are making noteworthy contributions to the health of the industry.