Search Results for 'When marketing drives customer dis-service'

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  • Smart Labels
    Printed Electronics and Labels

    Printed Electronics and Labels

    The printed electronics (PE) field is an area that is drawing attention from a wide range of industries. In a way, the name printed electronics is an all-encompassing term, as it includes flexible electronics, organic electronics and other possible a…
    Dave Savastano, Editor 10.10.14

  • When marketing drives customer dis-service

    Telling the truth in marketing is one of the most crucial customer service functions a company can perform. By telling the truth, you give prospects and customers alike an accurate picture of products and services.This, in turn, makes buying decision…
    Tammie MacLachlan and Mark Lusky 11.29.12