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Avery Dennison RFID qualifies eight more converters

June 13, 2006

Avery Dennison RFID has announced that eight more RFID label converters have met the company’s standards to become Avery Dennison “Qualified Converters”. The converters are Brady Corporation, Intermec Technologies Corporation, Marnlen Management Limited, Metalcraft, Nosco Inc., Plitek, Repacorp Label Products, and Starport. The first group of 17 qualified converters was announced in December.

The companies worked with Avery Dennison technical staff to evaluate the converters’ manufacturing and testing capabilities and to improve the “converter-friendliness” of Avery Dennison’s RFID inlays. The company says that alignment of these capabilities is critical to ensure a high-quality, high-yield finished RFID label for end users.

“We are pleased to announce these converters as Avery Dennison Qualified Converters,” says George Reynolds, VP of sales and marketing. “We consider these converters to be our business partners. The high level of label converting proficiencies demonstrated by these eight companies ensures that we will confidently recommend them to end users that specify our RFID inlay products.”

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