“Among our growing customer base, we were finding more and more of them needing 500-5,000 run jobs. With only a flexographic printer in-house, it was taking too much time and money to create these short-runs,” says Yves Tougas, president, L’Emballage Tout. “We’d have to purchase printing plates and if there were changes in their artwork, we’d have to go out and buy new plates and continually make adjustments. There are times when we would even have to turn away customers with short-run needs. This pushed us to invest in a new digital label press. After doing much research and looking at demos, we found the Epson SurePress to be the perfect match due to its wide color gamut, its ability to produce accurate repeat jobs and its ease-of-use – not to mention, it fit right within our budget.”
Designed for prime label converters and commercial printers, the Epson SurePress L-4033A, as well as the Epson SurePress L-4033AW with white ink, is designed to deliver innovative printing features that expand printing capabilities, making it a cost-effective and reliable press, the company says. The Epson SurePress also offers short-runs for easier and more efficient label printing, as well as Variable Data Printing for maximum label customization.
“With the Epson SurePress, we are now able to work more efficiently. When using the flexo, we were dealing with a four-hour process. But with the SurePress, we can start printing five minutes after receiving the print files from our customers,” says Tougas. “There’s no headache from purchasing printing plates. And, when it comes to matching colors from a previous run, we are sure the labels will print exactly the same – right from the first to the last. Our customers are very happy because of the quick turnaround and the impeccable image match. The labels are perfect.”