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Sun Chemical announces conductive ink partnership

March 20, 2014

The company has announced T+sun, products to make packages and objects communicate with customers.

Sun Chemical has teamed up with T+ink to form T+sun, an organization which will provide conductive ink solutions to make packages and objects communicate, engage customers and manage inventory systems. Drawing from the global resources of Sun Chemical, including the company’s electronic materials, packaging and brand protection groups, T+sun will utilize Sun Chemical’s global R&D, technical support, manufacturing infrastructure, supply chain, marketing, and sales.

T+ink, one of the first emerging companies to commercialize true printed electronics across a variety of industries, including toys, packaging, promotional products, construction and apparel, brings patented technologies that are designed to replace switches, wires, buttons, speakers, lights, sensors, microphones, antennas and batteries with printed ink for touch and motion-activated applications.

“T+ink’s technology creates a dynamic opportunity for our customers,” says Felipe Mellado, chief marketing officer, Sun Chemical. “The innovation we provide through our own research and development, and through strategic partnerships with T+ink and others, can give our customers a complete solution that enables best-in-class packaging designs worldwide now and in the future.”

“This partnership will be on the frontlines of making objects smart and interactive,” says Terry Kaiserman, chief technology officer, T+ink. “T+sun will provide a fundamentally new way for brands to communicate, engage consumers, manage inventory and more. Conductive ink replaces RFID codes at a fraction of the cost and offers more security than QR codes.”

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