Keynote speakers and breakout tracks focusing on real world color issues impacting creative, production professionals, color management standards experts, and brand managers will set the tone of this year’s conference. The sessions are comprehensive, covering the latest topics, research, and how-to lessons, and are designed to save your company resources and strengthen your competitive edge.
The agenda highlights everything from new color-related standards, expanded-gamut color, managing color across media, real world packaging design, and new in 2014 – color management essentials for video and digital media content design. The event's keynote speakers are:
Michael Graff, CEO, Sandy Alexander: "How to Build a Culture of Color and Change an Industry In the Process"
By outlining bold business cases, compelling anecdotes, and myriad lessons learned, Michael Graff will share his perspective on the crucial elements of a healthy color management system and how we can best position our brands for a consistent message on color.
Robert Bowling, Ph.D., Manager of Contaminants and Packaging, Nestlé USA: "Food Safety & Risk Management in Packaging Design"
Robert Bowling, Nestlé USA’s manager of food and beverage packaging safety and compliance, explains the vital food safety regulations brand packaging developers must consider when designing packaging substrates, colorants, coatings, the production process, and even product store displays.
Attendees can come a day early to attend one of the half- or full-day “intensive” courses, with sessions on packaging design, video color grading, or a 101 color management course that will get even a complete novice up to speed on color concepts before the conference proper.