04.29.15
Label Traxx has announced the release of its first short film titled: “Innovating with a Homegrown Label Print MIS”. This approximately three minute film documents the creative and somewhat arduous level employees will go to in managing the label converter manufacturing process with unconnected tools, including but not limited to post-it notes and Excel spreadsheets.
As the entire print industry now competes in a more connected and data-driven world, the print production process has to become more reliant on data.
In this short film, Label Traxx documents how homegrown systems can grow into complicated, manual and labor-intensive processes that only survive due to the brute force of the people working for these companies.
“We wanted to tell a story that both educated and entertained, as most label converters on homegrown or legacy/unsupported systems know they have a data management challenge,” explains Label Traxx president Ken Meinhardt. “Our film slightly exaggerates the lengths people might invent in order to manage a dynamic label printing plant using the manual tools at hand.”
The label carries their customer’s most important cargo – the brand. Customers are taking advantage of a greater set of tools to manage their end-to-end supply chain and everywhere their brand travels. According to Label Traxx, label printers who want to compete in this ever-connected ecosystem will need to invest in a platform that enables them to control and manage their data internally and share that data to their customer’s supply chain when requested.
As the entire print industry now competes in a more connected and data-driven world, the print production process has to become more reliant on data.
In this short film, Label Traxx documents how homegrown systems can grow into complicated, manual and labor-intensive processes that only survive due to the brute force of the people working for these companies.
“We wanted to tell a story that both educated and entertained, as most label converters on homegrown or legacy/unsupported systems know they have a data management challenge,” explains Label Traxx president Ken Meinhardt. “Our film slightly exaggerates the lengths people might invent in order to manage a dynamic label printing plant using the manual tools at hand.”
The label carries their customer’s most important cargo – the brand. Customers are taking advantage of a greater set of tools to manage their end-to-end supply chain and everywhere their brand travels. According to Label Traxx, label printers who want to compete in this ever-connected ecosystem will need to invest in a platform that enables them to control and manage their data internally and share that data to their customer’s supply chain when requested.