07.22.15
Prati has announced the launch of its new company logo as part of the ongoing evolution of its brand.
“One of the most important qualities of a label is the clarity with which it informs you,” says Chiara Prati, sales and marketing manager. “We abide by this and have redesigned our logo to clearly convey this vision. We are Prati; we build solutions for the label finishing sector and we are proud of the vitality there is in our company, working toward improving our business every day. We want our customers to feel that energy and be optimistic about their future, too.”
In addition, the English version of the company’s website is now online. Further languages will be available soon.
"As a global company, we are constantly looking to communicate in the simplest way possible to a global audience,” says Micaela Roncaglia, communications manager. “Clear information, easy navigation and few clicks are the best way to enable our stakeholders to quickly appreciate the benefits of working with Prati. Prati is a brand; it’s also a group of people working together with a clear objective. We wanted to share the human side of our company with our global audience, so one of the features which you will discover on our new website are the faces behind the facts, the team behind the technologies.”
“One of the most important qualities of a label is the clarity with which it informs you,” says Chiara Prati, sales and marketing manager. “We abide by this and have redesigned our logo to clearly convey this vision. We are Prati; we build solutions for the label finishing sector and we are proud of the vitality there is in our company, working toward improving our business every day. We want our customers to feel that energy and be optimistic about their future, too.”
In addition, the English version of the company’s website is now online. Further languages will be available soon.
"As a global company, we are constantly looking to communicate in the simplest way possible to a global audience,” says Micaela Roncaglia, communications manager. “Clear information, easy navigation and few clicks are the best way to enable our stakeholders to quickly appreciate the benefits of working with Prati. Prati is a brand; it’s also a group of people working together with a clear objective. We wanted to share the human side of our company with our global audience, so one of the features which you will discover on our new website are the faces behind the facts, the team behind the technologies.”