Screen USA has announced the commercial launch of the Truepress Jet L350UV inkjet label printing system.
The Truepress Jet L350UV is able to handle security printing required by the label printing industry. Its launch demonstrates Screen’s firm commitment to supporting the graphic communications industry. It is expected to accelerate Screen’s expansion in the label printing market.
The global label printing industry is projected to grow from approximately $31.5 billion in 2012 to nearly $40 billion by 2016. As label printing companies seek to differentiate themselves in the marketplace, they have embraced printing systems that can provide greater product diversification and higher added value with shorter turnaround, without using specialized technical skills. This has led to a significant increase in the market for on-demand printing systems. At the same time, successive annual growth in illegal copying and counterfeiting has fueled demand for a new label printing technology that can ensure product authenticity and resolve related issues.
Dainippon Screen Mfg. Co., Ltd., the parent company of Screen USA, developed the Truepress Jet L350UV in 2012. Screen introduced its technologies at various international exhibitions and conducted ongoing market research to determine label industry requirements. Based on this investigation and its many years of know-how, Screen incorporated several major improvements into the Truepress Jet L350UV, including proprietary printhead control technology, wide-gamut UV inks and color management technology.
The ability to connect inline to postprocessing devices (an option scheduled for release in spring 2014), such as those for diecutting and surface processing like varnish printing, enables uninterrupted production from input of digital data to output of finished labels. Importantly, the Truepress Jet L350UV also provides a solution (option scheduled for release next spring) to security printing requirements with its ability to output the special codes required for Advanced Track & Trace’s SEAL VECTOR authentication technology and support for the dot codes used in counterfeiting prevention and distribution management systems.