The theme of the 2013 Labelexpo Europe revolves around wonderment and magic, and those interested in getting educated on the label industry’s latest trends and technologies can attend the “Workshops of Wonder.” Through these workshops and programs, attendees can learn about the latest label printing technologies and techniques, from the experts.
Package Printing Workshop
Diversifying into package printing is a key theme within the label industry, and at Labelexpo Europe the topic will be featured at the Package Printing Workshop. Taking place in Hall 12, the show organizers will be running a specially created workshop in partnership with Xeikon and Nuova Gidue.
The Package Printing Workshop will demonstrate the opportunities both digital and conventional printing can bring to folding carton, lid laminate and stand up pouch decoration. This will see Xeikon showcasing the digital printing of carton packaging using a 3500 model, while Nuova Gidue will have a Combat M3 Digital Flexo press producing flexible packaging.
Xeikon will look at the “most compact Roll2carton solution,” as a part of its folding carton suite. The Xeikon team will be printing a label to be applied to a glass jar and a carton-carry pack that holds three jars. The Xeikon 3500 digital press will be equipped with a digital varnish print station applying Xekon’s Durable Clear toner and an in-line diecutting and stripping unit built by Switzerland’s Bograma. Printed in CMYK in one pass, along with Durable Clear to provide extra protection to the print in a single process, the web will then be sheeted, using a full rotary process with a variable repeat length to reduce waste. It will then be fed into a rotary diecutting station with magnetic plates, with waste stripped and the printed cartons stacked.
Nuova Gidue will be printing a lid laminate for a My Moment honey pot and Hey Pesto stand up pouch. The Nuova Gidue Combat M3 Digital Flexo press has been upgraded to include the company’s digital flexo technology for a wide range of supported and unsupported substrates. Digital flexo is a system that transforms many of the press set-up and configuration operations from a manual to an automated process, meaning printers no longer need to carry out certain prepress operations and register adjustments.
With no separate entry registration or entry fee, the workshop will provide label printers with valuable technical demonstrations that should help them easily diversify their business into short and medium run package printing. The sessions will each run for 30 minutes and take place at 11:00 AM and 3:00 PM during the show’s the first three days and at 11:00 AM on the last day. Sample folders will be available for collection on entry to the show with job description sheets and printed samples of all the sessions’ printed products available in Hall 12.
Lisa Milburn, managing director of the Labelexpo Global Series, comments: “The Package Printing Workshop sessions should be a really beneficial addition for label converters and printers looking to move into package printing. By showcasing the capabilities of both a digital and conventional narrow web press, we hope to demonstrate how straightforward and uncomplicated it can be to service packaging production jobs which, like labels, require short runs, personalization and multiple variations.”
Follow the Inkjet Trail
The organizers of Labelexpo Europe have unveiled a brand new show feature – the Inkjet Trail. The Inkjet Trail will put the different available inkjet technologies under the spotlight and compare their results when producing identical label designs on the same labelstocks.
Gathering together six of the industry’s leading inkjet press manufacturers: Domino Printing Sciences, Durst Phototechnik, EFI Jetrion, Epson Europe, Heidelberg Linoprint and Stork Prints, they will produce a selection of food, pharmaceutical and industrial labels using the same sets of origination, on the same range of substrates. Origination, color and diecutter files for the different jobs will be prepared by Esko, while UPM Raflatac, FLEXcon and Herma will provide common paper, film and foil substrates for the range of printed labels being produced. For comparison with toner technologies, Xeikon will be producing the same label designs.
With no separate entry registration or entry fee, the Inkjet Trail provides an opportunity for show visitors to compare each of the manufacturers’ outputs at the same time in the same place. Visitors can simply follow the trail around the exhibition floor throughout the event’s duration. Brochures including full technical details will be available for collection on entry to the show, while samples of all the sessions’ printed products will be available from each of the participants’ stands. A full timetable of when each participant will be running their live demonstration can be found at www.labelexpo-europe.com/inkjet-trail.
Lisa Milburn, managing director of the Labelexpo Global Series, says: “The Inkjet Trail is an exciting addition to Labelexpo Europe 2013. It will give show visitors a valuable opportunity to contrast the various presses being demonstrated and compare each one’s final results for print quality, ink migration, etc. As with previous show features, the live demonstrations are expected to be busy and very informative.”
Digital Label and Package Printing Master Class
Label and package printing converters looking to invest in digital printing for the first time have the opportunity to attend a half-day master class in which key industry experts will:
• Explore current state-of-the-art technologies in digital printing
• Analyze the main digital printing process and technologies
• Highlight the importance of correct digital origination and prepress
• Evaluate optimal workflow and color management
• Address label and packaging substrate requirements
• Identify in-line and off-line finishing options, both conventional and laser
• Consider the changing role of management
• Optimize sales and marketing in a digital environment
Date: Friday, September 27
Location: Room 1101, Hall 11
Time: 9:00 AM to 1:00 PM
Delegates will also receive a free copy of the updated Digital Label Printing ‘How to’ Guide for the Label Converter – now including digital package printing – as their course notes and reference resource.
Packaging innovation by HP Indigo and partners
At the Print Your Future feature area in the Patio, Labelexpo attendees can learn how HP Indigo and its partners are driving innovation in labels and packaging for converters and their customers, including the world’s leading brands. Showcased in the patio will be the HP Indigo WS6600 Digital Press for labels and sleeves, including new features demonstrated for the first time.
Wide format digital packaging will also be an area of focus. HP Indigo has launched the 30" wide HP Indigo 20000 Digital Press and HP Indigo 30000 Digital Press. The presses are touted as a way to open new growth opportunities for a significantly wider range of applications. The presses produce flexible packaging, folding cartons, sleeves and wraparound labels in HP Indigo’s brand-accepted high print quality.
Also on display is an end-to-end ecosystem. HP Indigo’s full integration with industry vendors means printers can have complete workflow automation and maximize productivity. Patio visitors will be able to see the process from the idea and design stage, through prepress, printing, finishing and packing, up to the store’s shelf.