For Sweetleaf, sustainable packaging is another way to act as an environmentally responsible business. Because the company didn’t want to use plastic packaging, their Rocket Fuel cold brew concentrate was offered in glass growlers, which also allowed for reuse.
When COVID-19 hit, the shutdowns had a big impact on Sweetleaf’s wholesale and in-store retail business. In response, Sweetleaf focused on developing their e-commerce presence, which skyrocketed. Yet, they quickly realized the need for new packaging better suited for postal delivery.
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When COVID-19 hit, the shutdowns had a big impact on Sweetleaf’s wholesale and in-store retail business. In response, Sweetleaf focused on developing their e-commerce presence, which skyrocketed. Yet, they quickly realized the need for new packaging better suited for postal delivery.
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