11.30.15
SATO, a leading global provider of Auto-ID solutions, has announced the acquisition of 100% of the shares of Brazilian primary label leader Prakolar Rótulos Autoadesivos S/A (hereinafter Prakolar).
Prakolar is based in São Paulo, Brazil, and utilizes its labeling sales and manufacturing expertise to service global, regional and local brands by providing high quality and high value-added labels. Its customers encompass a range of industries, mainly cosmetics, pharma, and also in chemicals and beverages. CEO Alexandre Chatziefstratiou will head Prakolar.
Through the acquisition of Prakolar, SATO seeks to accelerate the market penetration of its South America Group companies SATO Auto-ID Do Brasil Ltda. in Brazil and Achernar S.A. in Argentina, which is engaged in primary labels, to strengthen primary labels business and network.
In order to ensure sustainable growth, a revenue base and establish its positioning in the industry, the SATO Group set the pursuit of globalization and maximization of customer value as its core long-term strategies in its FY2015-17 midterm objectives.
"This acquisition not only strengthens our primary label business presence in Latin America but also our labels capability across the entire SATO Group," says Kaz Matsuyama, president and CEO of SATO Holdings. "This acquisition is perfectly aligned with our midterm goal of strengthening base business and developing emerging markets to expand our global presence."
Prakolar is based in São Paulo, Brazil, and utilizes its labeling sales and manufacturing expertise to service global, regional and local brands by providing high quality and high value-added labels. Its customers encompass a range of industries, mainly cosmetics, pharma, and also in chemicals and beverages. CEO Alexandre Chatziefstratiou will head Prakolar.
Through the acquisition of Prakolar, SATO seeks to accelerate the market penetration of its South America Group companies SATO Auto-ID Do Brasil Ltda. in Brazil and Achernar S.A. in Argentina, which is engaged in primary labels, to strengthen primary labels business and network.
In order to ensure sustainable growth, a revenue base and establish its positioning in the industry, the SATO Group set the pursuit of globalization and maximization of customer value as its core long-term strategies in its FY2015-17 midterm objectives.
"This acquisition not only strengthens our primary label business presence in Latin America but also our labels capability across the entire SATO Group," says Kaz Matsuyama, president and CEO of SATO Holdings. "This acquisition is perfectly aligned with our midterm goal of strengthening base business and developing emerging markets to expand our global presence."