"The transition to a single-site operation has multiple benefits," says Adrian Steele, MD of Mercian Labels. "Cost savings and economies of scale are obvious, but with sales and admin now all under one roof, our communications and cross-training benefits will improve considerably. IT issues have been dramatically simplified. In fact, we are already seeing advantages throughout the business."
Mercian Labels employ a broad range of print technologies that allow them to offer a wide range of self-adhesive products. The printers provides 8-color high speed flexo and the latest in digital printing, which can be combined to produce multi-layer products in better lead times. Further enhancements are possible with rotary screen printing and foiling.
"There isn’t much we can’t do now," points out Steele. "And with a robust NPD strategy coupled with some exciting R&D, we will continue to push the boundaries of specialized embellishments so that our customers enjoy the finest labelling available. Manufacturing of flexible packaging in short and medium runs is now also possible, with very exciting developments on the horizon."
"We have developed a dynamic and very knowledgeable sales force," adds Hugo Gell, director of sales and marketing. "This consolidation and their expert advice will allow our customers to see our wide range of capabilities operating under one roof. Designers and buyers will be able to make exciting branding decisions and add value to their product portfolios, no matter how large or small their business."
Examples of Mercian Labels’ capabilities will be on display next week at the Packaging Innovations exhibition at the NEC.