03.02.18
With more wineries in the Eastern US and Canada than ever before, standing tall among the competition has never been more difficult. And the label material a winery uses is key in catching the consumer's eye.
UPM Raflatac, a global provider of wine label materials, brought its wine label experts to the Eastern Winery Exposition in Lancaster, PA, March 6-8.
Winemakers and wine industry professionals were invited to stop by UPM Raflatac's booth in the Lancaster County Convention Center to learn more about what the company's wine label materials can do to distinguish wine brands. Samples of wine label materials were also available, as well.
"UPM Raflatac has found tremendous success in leading wine markets around the world, including France, Italy and right here in the US. in California, and we are ready to share our expertise with you," said Jean Willson, segment manager, wine, spirits and craft beverage, Americas, UPM Raflatac. "We are passionate about making high-quality label materials to help your products command attention on the shelf."
UPM Raflatac, a global provider of wine label materials, brought its wine label experts to the Eastern Winery Exposition in Lancaster, PA, March 6-8.
Winemakers and wine industry professionals were invited to stop by UPM Raflatac's booth in the Lancaster County Convention Center to learn more about what the company's wine label materials can do to distinguish wine brands. Samples of wine label materials were also available, as well.
"UPM Raflatac has found tremendous success in leading wine markets around the world, including France, Italy and right here in the US. in California, and we are ready to share our expertise with you," said Jean Willson, segment manager, wine, spirits and craft beverage, Americas, UPM Raflatac. "We are passionate about making high-quality label materials to help your products command attention on the shelf."
