06.18.19
AstroNova has received the 2019 Web Design Award from Graphic Design USA (GDUSA) for its recent colorful online campaign for the launch of the QuickLabel QL-300. According to AstroNova, the QL-300 is the world’s first five-color digital label printer that can print in white.
With 56 years of experience, Graphic Design USA has sponsored many design competitions that spotlight areas of excellence for creative professionals. This award showcases the power of design in enhancing online communications, awareness, and experiences alike.
For 2019, the entries exceeded over 1,600, a record high, with only the top 15% receiving the award as recognition – including AstroNova. The entire QL-300 campaign consisted of an email campaign, social media marketing, online and commercial print advertisements, and videos, all showcasing the product and its capabilities.
“We knew with this campaign, being colorful was imperative in showcasing the capabilities of the printer and the contrast of printing in white,” says Jennifer Pray, AstroNova’s senior manager, marketing and communications. “Receiving this award means we were effectively able to capture the essence of the product through a vibrant campaign.”
With 56 years of experience, Graphic Design USA has sponsored many design competitions that spotlight areas of excellence for creative professionals. This award showcases the power of design in enhancing online communications, awareness, and experiences alike.
For 2019, the entries exceeded over 1,600, a record high, with only the top 15% receiving the award as recognition – including AstroNova. The entire QL-300 campaign consisted of an email campaign, social media marketing, online and commercial print advertisements, and videos, all showcasing the product and its capabilities.
“We knew with this campaign, being colorful was imperative in showcasing the capabilities of the printer and the contrast of printing in white,” says Jennifer Pray, AstroNova’s senior manager, marketing and communications. “Receiving this award means we were effectively able to capture the essence of the product through a vibrant campaign.”
