Based in Latvia, Liepajas Papirs is an established printing company in the Baltics, with over 120 years of experience and 100+ employees. Additionally, 50% of its 1,000+ monthly orders are exported internationally.
Liepajas Papirs installed an MPS EF 340 UV flexo press in May 2018, reporting the press proved 30% more productive than any of their existing UV flexo presses.
“Our journey towards hybrid printing began at Labelexpo 2017, where we truly recognized the substantial improvements UV inkjet printing made in recent years,” explains Juris Hoijers, production manager of Liepajas Papirs. “As we began discussions with Domino regarding a possible future investment in their inkjet press, at the same time a new MPS EF 340 UV flexo press was installed at our factory. With our excellent cooperation experience with MPS in mind, when we learned Domino and MPS partnered in offering a hybrid press combining UV inkjet and flexo printing, choosing the EF SymJet press became an easy decision.”
Advantages of hybrid printing for Liepajas Papirs include the ability to print shrink films, addition of flexo spot colors and spot varnishing, and the elimination of most post-press processes. Prevention of "log-jam" in post-press reduces order lead-times for Liepajas Papirs, as the inclusion of cold-foiling, laminating and rotary diecutting units on their EF SymJet hybrid press eliminates most post-press processes — with printing and converting capability all in a single pass.
Cost-saving benefits include reduced waste, as less substrates are required when compared to a standalone digital press combined with several post-press processes. In addition, ink costs are controlled by replacing large solid areas with less expensive flexo UV inks.
Normunds Jansons, chairman of the Board of JSC Liepajas Papirs, says, “Significant savings in material and labor costs are proven with our EF SymJet, as this press produces in one hour what took incomparably more time with our previous printing press solutions.”
For more competitive label runs, Liepajas Papirs will offer customers label print runs of up to 50,000 pieces on its EF SymJet press. Arturs Gabalins, head of the sales department, adds, “Previously, we could not offer customers the best price for this quantity of labels as it was too high for our digital printing machine, and too small for a flexo press to reach the most favorable selling point. With our EF SymJet press, we can offer an attractive price with embellishments for mid-range label runs.”