Steve Katz, Editor11.17.17
A recent study conducted by label industry market research firm LPC, Inc., determined that new digital press installations in North America are growing at 11.9% per year. The firm estimates the rate of new conventional press installations are contracting at an annual 8-9% clip. Taking into account these forcasted rates, LPC believes that in the year 2020, one in four new label presses sold in the US and Canada will be conventional, and three out of four will be digital. Times sure have changed.
A fact that has emerged since the proliferation of digital printing, is that digital technology adoption is not one size-fits-all. What is a great fit for one label company may vastly differ from others. Specialization, location, finishing needs and markets served all play key roles in digital press adoption decisions.
Whether it’s EP or inkjet, a desktop printer for a few thousand dollars, or a hybrid production class press with a 7-figure pricetag, there have never been more options for both first-time digital technology adopters or longtime users with multiple machines. Some products target brand owners, suggesting they’d benefit from produc
A fact that has emerged since the proliferation of digital printing, is that digital technology adoption is not one size-fits-all. What is a great fit for one label company may vastly differ from others. Specialization, location, finishing needs and markets served all play key roles in digital press adoption decisions.
Whether it’s EP or inkjet, a desktop printer for a few thousand dollars, or a hybrid production class press with a 7-figure pricetag, there have never been more options for both first-time digital technology adopters or longtime users with multiple machines. Some products target brand owners, suggesting they’d benefit from produc
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