The move comes after extensive consultation with label industry stakeholders and takes advantage of the excellent facilities both at the venue and city.
The investment includes a Digicon Series 3 line dedicated to peel & reveal and multilayer labels, a Vectra turret rewinder, and a flatbed screen printing unit.
The Brooklyn Park site is located next to Accraply, a sister company to BW Flexible Systems and BW Packaging’s labeling and sleeving solutions division.
Customers avoid and reduce label material carbon emissions by over 5,000 tons of CO2e simply by selecting RAFNXT+ labels instead of standard materials.
He will be responsible for overseeing all strategic business, sales and product development direction across each the company's four major business units.