Pitman, a leading supplier to the graphic communications and wide/grand format graphics printing industries, announced the selection of Infor eStorefront to power its online store. Using the system, Pitman’s customers can make purchases from its catalog of printing supplies, software, equipment, and professional services, 24 hours a day over the Internet.
Previously, Pitman’s online store was powered by an internally developed application that no longer met the customer service requirements of the company. Infor eStorefront’s functionality enables Pitman to offer its customers around-the-clock purchasing, service and support. Additionally, the system offers Pitman’s customers a comprehensive search engine to view product photos and detailed product specifications, such as safety or warranty information.
“Pitman is always looking for technology tools that will simplify the way our customers transact business with us,” said Peter Schmidt, chairman of the board and CEO of Pitman. “Infor eStorefront lets our customers view our comprehensive online catalog and complete orders when it is convenient for them. Our goal is for our customers to have the same confidence ordering online as they do calling in, and our investment in Infor eStorefront enables us to meet that goal.”
Integral to Pitman’s selection of Infor eStorefront was the ease with which the solution integrated with Pitman’s existing ERP system, Infor ERP SX.enterprise. Infor eStorefront uses existing ERP data, enabling the company’s online catalog to include real time updates on product inventories and order status. Because of this integration, Pitman customers can view real time inventory levels, helping to minimize time consuming and costly backorders.
“By providing a rich online experience, customer service-oriented distributors like Pitman make it easier for customers to get the information they need when they need it,” said Gary Rippen, director, Distribution Industry and Product Marketing, Infor. “With an e-commerce solution that seamlessly integrates with their ERP system, companies can also leverage ERP data, decreasing time to launch products, thus yielding a faster ROI.”
Headquartered in Totowa, NJ, USA, Pitman Company has branch locations with distribution facilities across the United States.