“He took a successful small business started by his father and adapted as times and needs changed,” says Rotary Club president Michelle Knaus. “As a result, that firm is now an internationally recognized leader in the label business. But Fulwiler also realizes life is about more than business, so he makes community involvement a priority, which is the sign of a good leader.”
Fulwiler's business involvement includes being chairman of Bellin Health System, and a director of the Green Bay Packers, EMT International of Hobart, Baylake Corp. of Sturgeon Ba,y and Innovata of Atlanta.
He supports The Boys & Girls Club of Green Bay, Bellin Foundation, Unity Hospice, and Meyer Theater. He is on the advisory board of East Shore Industries of Algoma.
When Fulwiler joined Wisconsin Label Corp., his father’s company, in 1972, it had eight employees. He was named CEO in 1986 and merged Wisconsin Label with Superior Label Systems in 2000 to form WS Packaging. The company has more than 1,770 employees at 17 locations in the US, including five in Wisconsin, and Mexico. Its primary plant is in Algoma, WI, and its headquarters is in Green Bay.
He received the R. Stanton Avery Lifetime Achievement Award in 2010, one of the highest honors in the label industry.