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Edale relaunches RFID line with Chinese partner



Published June 26, 2012
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Edale has announced the signing of Tianjin G-Sight Technology who will represent the RFID machine side of Edale’s business throughout China.

With a strong background in commercial security applications, G-Sight will be focused solely on the sales of Edale’s RFID converting lines. Having been signed up with Edale for a number of years, there is now an agreed upon strategy defined to focus on the RFID market. This is a growing area in China and one in which Edale are keen to exploit.

“We are delighted to have collaborated with G-Sight to develop a strategy which we hope will see our range of RFID converting lines sell throughout China. Their experience and knowledge of security-led applications and machinery sales make them an ideal fit, and we look forward to forging a long lasting partnership,” says James Boughton, Edale Managing Director.

Since this new strategy was put in place, G-Sight have sold and installed a Lambda converting line to a company, who cannot be named for confidentiality reasons, that will use this to produce travel and transport tickets.

As demand for RFID labels and tickets increases, Edale’s approach simplifies the RFID insertion process, aligning it more closely with conventional web-based printing and converting technology. The setup of the machine is modular and can be adapted to meet customers’ requirements, enabling the user to make changes to the original machine configuration in response to market and application changes. The system can be altered dependent upon customer requirements in terms of productivity and capital expenditure.


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