05.11.16
Sofi Company LLC and Prime-Pack, Ukrainian partners of narrow web ink specialist Pulse Roll Label Products, hosted a successful conference on April 26, 2016, to promote the UV flexo PureTone ink system to label printers in the region.
The conference, held at the Cosmopolite Congress Hall in Kiev, featured presentations highlighting the benefits and value of the PureTone concept, with live ink mixing and color matching demonstrations using the company’s high-strength PureTone mixing bases. The event was attended by around 60 representatives from the Ukrainian, Belarusian and Moldavian label printing markets.
Gary Seward, managing director, Pulse Roll Label Products said, “Our partners Sofi Company and Prime-Pack did an excellent job of organizing and hosting a highly successful conference to promote PureTone to the regional self-adhesive label market. The live ink mixing and color matching was reminiscent of our live demos at Labelexpo last year and provided label printers with an opportunity to see first-hand the benefits that PureTone can deliver in terms of a total color management solution.” Darren Gillespie, technical service manager at Pulse Roll Label Products added, “We were delighted to attend and support our partners at this event to promote the whole PureTone concept.”
“As Pulse Roll Label Products’ partner in the Ukraine, we were very excited to introduce the PureTone concept to our local markets and to demonstrate how PureTone provides a total color management solution that addresses the growing need for color standardization and accurate brand and corporate colors," Olga Marchenko, import manager, SOFI Company LLC, commented.
“We believe that, in partnership with Pulse Roll Label Products, we can together create a brighter future for narrow web label printers," said Oleg Maletych, director, SOFI Company LLC and Prime-Pack.
Pulse Roll Label Products unveiled its new high-strength UV flexo PureTone inks in September at Labelexpo Europe 2015. PureTone was developed and formulated in-house by the company’s R&D experts in response to growing market trends, driven primarily by the needs of brand owners for greater color control, consistency and repeatability. Industry interest in the new system has been tremendous since the show, with many label printers in both the UK and international markets now embracing the PureTone concept.
The PureTone ink range includes a UV flexo ISO process set, in addition to a high-strength, mono-pigmented mixing base system, whereby the single pigment formulation makes it easier to color match due to the reduced total number of pigments used in the mixed ink. This enables optimized color strength and cleaner colors to be achieved and also reduces the potential for metamerization. The high-strength formulation allows for lower film weights of ink resulting in reduced inventory and lower ink volume consumption for narrow web printers, and provides greater flexibility for printing half-tones and full-tones using just one printing plate.
Working with the leading suppliers of color measurement solutions and prepress proofing equipment, color standardization is achieved through use of X-Rite’s InkFormulation Software (IFS) and an X-Rite eXact Spectrophotometer, in conjunction with the PureTone mixing bases. Prepress proofing using RK PrintCoat Instruments’ Flexiproof 100/UV also accurately simulates UV printing, reducing unnecessary downtime, increasing production efficiencies and resulting in less waste.
Since its launch, the success of PureTone demonstrates the value of using high-strength UV flexo mono-pigmented mixing inks, combined with digital color management for the next generation of conventional flexo printing.
The conference, held at the Cosmopolite Congress Hall in Kiev, featured presentations highlighting the benefits and value of the PureTone concept, with live ink mixing and color matching demonstrations using the company’s high-strength PureTone mixing bases. The event was attended by around 60 representatives from the Ukrainian, Belarusian and Moldavian label printing markets.
Gary Seward, managing director, Pulse Roll Label Products said, “Our partners Sofi Company and Prime-Pack did an excellent job of organizing and hosting a highly successful conference to promote PureTone to the regional self-adhesive label market. The live ink mixing and color matching was reminiscent of our live demos at Labelexpo last year and provided label printers with an opportunity to see first-hand the benefits that PureTone can deliver in terms of a total color management solution.” Darren Gillespie, technical service manager at Pulse Roll Label Products added, “We were delighted to attend and support our partners at this event to promote the whole PureTone concept.”
“As Pulse Roll Label Products’ partner in the Ukraine, we were very excited to introduce the PureTone concept to our local markets and to demonstrate how PureTone provides a total color management solution that addresses the growing need for color standardization and accurate brand and corporate colors," Olga Marchenko, import manager, SOFI Company LLC, commented.
“We believe that, in partnership with Pulse Roll Label Products, we can together create a brighter future for narrow web label printers," said Oleg Maletych, director, SOFI Company LLC and Prime-Pack.
Pulse Roll Label Products unveiled its new high-strength UV flexo PureTone inks in September at Labelexpo Europe 2015. PureTone was developed and formulated in-house by the company’s R&D experts in response to growing market trends, driven primarily by the needs of brand owners for greater color control, consistency and repeatability. Industry interest in the new system has been tremendous since the show, with many label printers in both the UK and international markets now embracing the PureTone concept.
The PureTone ink range includes a UV flexo ISO process set, in addition to a high-strength, mono-pigmented mixing base system, whereby the single pigment formulation makes it easier to color match due to the reduced total number of pigments used in the mixed ink. This enables optimized color strength and cleaner colors to be achieved and also reduces the potential for metamerization. The high-strength formulation allows for lower film weights of ink resulting in reduced inventory and lower ink volume consumption for narrow web printers, and provides greater flexibility for printing half-tones and full-tones using just one printing plate.
Working with the leading suppliers of color measurement solutions and prepress proofing equipment, color standardization is achieved through use of X-Rite’s InkFormulation Software (IFS) and an X-Rite eXact Spectrophotometer, in conjunction with the PureTone mixing bases. Prepress proofing using RK PrintCoat Instruments’ Flexiproof 100/UV also accurately simulates UV printing, reducing unnecessary downtime, increasing production efficiencies and resulting in less waste.
Since its launch, the success of PureTone demonstrates the value of using high-strength UV flexo mono-pigmented mixing inks, combined with digital color management for the next generation of conventional flexo printing.