Columns


  • Green Man Brewery’s packaging transformation

    Green Man Brewery’s packaging transformation

    Asheville, NC, USA has become a mecca for craft beer, with 20 breweries now located in the city limits and many more in the mountain towns beyond. The mountaintop city even warrants its own “Ale Trail.” Green Man Brewery was the second br…
    05.30.17

  • What makes a winner in today’s label game

    I think the thing that truly made Michael Jordan the greatest basketball player on earth isn’t his individual greatness. It was his ability to be a team player. In business, we call that collaboration, and winners today extend it far beyond the…
    Rock LaManna 05.30.17

  • The shadow world of counterfeiting

    The bottom line is that we don’t know where or how big it is.
    Jack Kenny 05.30.17

  • Carbon tax: the political football

    President Sean Decatur of Kenyon College joined the American College and University President’s Climate Commitment (i.e., the Paris Accord for colleges and universities) because he wanted his college to “work toward achieving a net zero c…
    Calvin Frost 05.30.17

  • English eccentrics

    English eccentrics

    Your correspondent was visiting central London a few years back, when round the corner came two cyclists. What’s so special, you say? What was special is that they were both totally naked. They were followed by some 50 other cyclists, also as n…
    John Penhallow 05.30.17

  • Costco shines as a model of consistent customer service

    Between CRM technologies, customer-facing protocols verging on obeisant, and attempted customer service upselling, the customer service mindset is getting really confusing. There are data mining, tracking and training challenges galore. And that&r…
    Mark Lusky 04.07.17

  • Students meet packaging design challenge

    Students meet packaging design challenge

    The Flexible Packaging Association (FPA) has announced the winners of the FPA 2017 Student Flexible Design Challenge. This year’s first place winners were a team of students from the University of Wisconsin – Stout. Two schools tied for s…
    04.07.17

  • Two Choices: Staying even with the competition or selling equipment

    I run into a lot of label company owners who are on the fence. Or, more accurately, the “fence of life.” They are torn between whether to rev up the strategic plan and grow, grow, grow their businesses, or decide it’s time to pursue…
    Rock LaManna 04.07.17

  • Short-term packaging evolution

    Trend awareness is of value to package and label manufacturers.
    Jack Kenny 04.07.17

  • Learn from the twitterpated Tom Clarke

    How many of you know what “twitterpated” means? I’m being serious. Twitterpated means “infatuated or obsessed, in a state of nervous excitement.” Look it up. Of course, you’ll need Frost’s New World Dictionar…
    Calvin Frost 04.07.17

  • Decline and fall

    Decline and fall

    It is said that the decline of the Roman Empire began when the emperor and his court started spending more time in-fighting than on running the show. Much the same thing seems to have happened, on a rather smaller scale, with the Ecocis reprocessing…
    John Penhallow 04.07.17

  • Label Presentation: along for the ride or driving the bus?

    Look at your labels and packaging. Really look at them, both from a graphic and content perspective. Do they make you stand out from the crowd or just blend into that crowd? For some product manufacturers, accurate information and a legible look a…
    Mark Lusky 03.13.17

  • Innovative pouches and sleeves

    Innovative pouches and sleeves

    Clondalkin Flexible Packaging Grootegast has developed a stand-up pouch for a new premium snack brand, while Clondalkin Kirchberg created a special glitter sleeve for its Winter Edition of Emmi`s on-the-go iced coffee Caffé Latte. According…
    03.13.17

  • Two examples of making decisions quickly – and wisely

    Business decision making is a blend of instinct and analysis. Whether you’re “going with your gut” or reacting to data, the one common factor required is speed. But how do you make a prompt decision that’s also wise? It&rsq…
    Rock LaManna 03.13.17

  • Avoid Death: Wacky warning labels

    Avoid Death: Wacky warning labels

    Product warning labels still entertain; liability awards still rise.
    Jack Kenny 03.13.17

  • Making sense of the future with Sidely

    I have a simple pattern that I follow when trying to write these columns. I sit at my writing desk, which looks out onto our backyard reflecting on the complexity of worldly issues while enjoying the peace and beauty of our gardens and back nature ar…
    Calvin Frost 03.13.17

  • Landa Hoy!

    Landa Hoy!

    The business press is generally loud in its praise and soft in its criticism. If a product fails to live up to the bleeding edge quantum-leap technological breakthrough promised by its PR people, the business press will say it “needs time to fu…
    John Penhallow 03.13.17

  • New year brings new challenges

    Of the customer service lessons learned in 2016, none is more poignant than maintaining the trust of your customers. Just ask Samsung, whose initial responses to Galaxy Note 7 reports of battery fires and explosions were viewed as somewhat tepid.…
    Mark Lusky 01.20.17

  • ‘Stubby’ new look for Chicago’s Ale Syndicate Brewers

    ‘Stubby’ new look for Chicago’s Ale Syndicate Brewers

    In the challenging and competitive craft beer marketplace, Ale Syndicate Brewers knew it needed a creative and fresh look to stand out on the crowded shelf. The brewery, which provides beers that are “distinctly Chicago,” wanted a product…
    01.20.17

  • What, when, why and how should you invest in a new product?

    When I attended this year’s Labelexpo and Pack Expo, I was dazzled by the amount of new products being offered in the marketplace. It made me think: What is the process these companies go through to green-light a new product? Or more importantl…
    Rock LaManna 01.20.17