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Pulse Roll Label Products launches new UV flexo ink system

May 12, 2017

PureTone provides a total color management solution for narrow web label printers.

Pulse Roll Label Products has announced the global launch of its PureTone Food Packaging Compliant (FPC) UV flexo ink system, which is complemented by a new range of other FPC UV flexo products, formulated specifically for the food label market.

Intended for non-direct food contact labeling and packaging applications, the company’s new food packaging compliant ink range builds on the runaway success of its PureTone ink system launched at Labelexpo Europe in 2015. PureTone provides a total color management solution for narrow web label printers, brand owners and retailers by providing excellent color consistency, accuracy and repeatability. PureTone FPC offers all these advantages and is suitable for label converters supplying industry sectors that require compliance to food packaging regulations and guidelines.

As with the original PureTone ink system, PureTone FPC includes a high strength process series (including process inks that enable the printer to achieve ISO 12647-6) and a mono-pigmented mixing base scheme, which results in clean and crisp colors for easy and accurate color matching. Label printers benefit from the optimized color strength, which allows lower film weights, increased press stability and complete prepress color control through digital ink management, all resulting in greater production efficiencies. PureTone FPC is suitable for shrink films, as well as general label printing, with excellent adhesion to a wide range of substrates, including coated papers and films.

To complement the new PureTone FPC UV flexo ink system, a food packaging compliant shrink sleeve opaque white, backing black, high density black and a selection of metallic inks are also available. New food packaging compliant varnishes, adhesives and additives include gloss, satin, matte and ultra matte varnishes, the company’s best-selling peel and read release varnish and laminating adhesives. All FPC UV flexo products have been formulated to comply with the regulations and guidelines for non-direct food contact packaging applications.

The new food packaging compliant range of products has undergone extensive beta testing at multiple label printing sites both in the UK and in selected international markets.

“We are committed to the principles of protecting food consumer safety within the areas under our control, and consequently Pulse Roll Label Products is a fully engaged partner in the food packaging supply chain," says Gary Seward, managing director, Pulse Roll Label Products. "We are pleased to now introduce PureTone FPC, the next evolution of our flagship ink system, into the global label market, in line with the very latest guidelines issued by EuPIA concerning Good Manufacturing Practice.”

“We are excited to launch the next generation of PureTone and offer a complete range of UV flexo food packaging compliant solutions for the narrow web market," adds Mikaela Harding, product manager, Pulse Roll Label Products. "Following the success of our PureTone ink system, the next step was to look at evolving it to develop a food packaging compliant alternative. PureTone FPC is based upon the original PureTone concept; a high strength UV flexo ink range supported by X-Rite’s InkFormulation Software, in conjunction with prepress proofing to provide a total color management solution. Companies involved in the printing of packaging and labels for industries such as food, pharma, health, personal care, cosmetics and tobacco products can now benefit from all these advantages with our new PureTone FPC ink system.”

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