According to a new report by MarketsandMarkets, a global US-based market research company, “Beverage Packaging Market By Beverage Types, Packaging Types, Material – Global Trends & Forecast To 2018,” the beverage packaging market will grow from an estimated $97.2 billion in 2012 to $125.7 billion by 2018.
In the global beverage packaging market, the major types are bottle, can, pouch and cartons, in which beverages are served. Consumer preferences, product characteristics, and material compatibility are essential to determine the type of packaging. The alcohol segment, although dominated by bottles and cans, are bound to grow in the case of alternative materials for bottling. Non-alcoholic beverage packages are witnessing a gradual increase in preference for cartons and cans. Dairy beverages are mostly served in pouches; however, flavored and drinkable yogurt creates a demand for other forms of packages.
Asia-Pacific has the highest market share and is said to be the fastest growing market. Europe’s growth is driven mainly by the East European markets. ROW is also expecting to experience growth in the beverage packaging market in future.
The dairy beverage packaging market is the fastest growing market, as growing health concerns and knowledge about nutrition value drives the dairy products. Non-alcoholic packaging is estimated to be the second fastest growing market in 2013. Alcoholic packaging has the highest share, but the market has reached a maturity level and has a low growth rate as compared to the other two segments.
The report also includes Porter’s analysis, the competitive landscape, the patent analysis and 19 key players within this market.