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Threefold boost



Published October 15, 2007
Related Searches: Digital label Variable data Label printing
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Threefold boost
for HP Indigo
HP Indigo has notched up some noteworthy orders in the UK for its seven-color ws4500 digital press. Baker Self-Adhesive Labels in London recently installed a ws4500 following a successful move into digital label printing and only 18 months after installing a ws4050 press. Increased demand for variable data labels in the security market, and customers’ needs for short-run, on-demand labels were cited as reasons.
Meanwhile, westwards in North Wales, Field Boxmore installed a ws4500 press at its plant in Wrexham. As part of the Chesapeake Corporation, the company specializes in supplying labels and packaging to European and other international pharmaceutical companies. The digital press will complement existing press capacity and is intended to meet a growing demand for label runs in the 5,250 to 6,500 linear feet range.



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