Now that the cold wind of world recession is blowing, Western European label equipment manufacturers can feel behind them the hot breath of competitors from lower-cost countries. A glance at recent new product launches confirms this trend. Slitter rewinders made by EMIS in Poland are mostly being sold on the domestic market, but competitor Jurmet, also manufacturing in Poland, has started appointing agents worldwide. On the other side of the world, Indian and Chinese narrow web press manufacturers are homing in on the European market, or what’s left of it. Press suppliers like Labelmen and Link Label (both based in Taiwan) are old hands on the European scene but are now being joined by many upstart press manufacturers from Asian countries. At the same time, several European leaders in the narrow web press sector – Nilpeter and MPS are examples – are shifting part of their production to third world, lower-cost countries like India and Brazil.