Since 2012, the Chinese plant has its own Printing Technology Center with presses on display.
The Technology Center and showroom is strategic to the development of customer relationships showing the machines at work. The center gives clients an intuitive and active grasp of the equipment’s potential.Two full-time skilled engineers that were trained in Italy work at the center.
The center is about 200 square meters and presently has on display one XFlex X2 370, which has been sold already to Yanfeng Plastic Packing Co. Ltd., China. One XFlex X4 370 mm with 12 colors, two screen, two cold foil and two rewinders made its way to China this past February.
China’s printing industry, which held 9.16% of the global output in 2011, is developing rapidly as a whole with the packaging and decoration sector holding the largest proportion – up to 33.3% – and the best growth rate.
In November 2012, an Open House was held with more than 50 representatives from 25 companies including present and potential customers. Another Open House will be organized as soon as possible with the arrival of the new press to China.