Greg Hrinya, Editor06.04.20
With label converters facing greater demand than ever before, there is never a bad time to evaluate options for diversifying their portfolios. One of the most popular applications finding its place in the label printer’s book of business is flexible packaging.
Suppliers are developing new materials to meet demand, and converters are increasingly exploring this option.
“Flexible packaging has been on the rise for quite a few years, as we’re educating our customers on how to expand their technical knowledge,” says David Parsio, vice president of sales and marketing, Multi-Plastics. “We work closely with the narrow web label industry to broaden their reach in this space, which is a daily goal for our sales professionals. In a very competitive business climate, label converters will continue to try to grow their product offerings by expanding into flexible packaging.”
The Flexible Packaging Association (FPA) has conducted and researched in-depth studies on the market, and in 2018, flexible packaging was valued at $31.8 billion in sales. This packaging type accounted for 19% of the total US packaging indust
Suppliers are developing new materials to meet demand, and converters are increasingly exploring this option.
“Flexible packaging has been on the rise for quite a few years, as we’re educating our customers on how to expand their technical knowledge,” says David Parsio, vice president of sales and marketing, Multi-Plastics. “We work closely with the narrow web label industry to broaden their reach in this space, which is a daily goal for our sales professionals. In a very competitive business climate, label converters will continue to try to grow their product offerings by expanding into flexible packaging.”
The Flexible Packaging Association (FPA) has conducted and researched in-depth studies on the market, and in 2018, flexible packaging was valued at $31.8 billion in sales. This packaging type accounted for 19% of the total US packaging indust
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