Donald E. Stephens Convention Center
9291 Bryn Mawr Ave,
Rosemont, IL 60018

QuadTech displays new ColorTrack


The new technologies promise fast, accurate press-side correction of ink formulations, and affordable inline measurement.

QuadTech has brought to Labelexpo two new color technologies, both of which were introduced at drupa 2016.

QuadTech president Karl Fritchen comments, “The live demonstrations at drupa were virtually ‘standing room only’ events every day. ColorTrack and DeltaCam both generated high interest in Europe, and we are eager to debut these solutions in the Americas.”

ColorTrack is an adaptive new color management software solution for packaging applications. Without any hardware modifications to the press, QuadTech’s ColorTrack software seamlessly integrates with ink formulation software to not only simplify workflow, but also dramatically reduce the number of ink corrections needed to achieve accurate, optimal color.

“Meeting the quality and consistency demands of brand owners has become increasingly difficult,” says Stephan Doppelhammer, QuadTech Marketing Manager for Packaging. “QuadTech, in partnership with ColorConsulting, has developed a ‘color expert in a box’ that automates the process of delivering absolute consistency from press-to-press, shift-to-shift, and plant-to-plant.”

With human color experts, three to five color corrections on startup are typical for a new job—or even six to eight for difficult colors. ColorTrack can achieve more accurate color in one or two corrections, Doppelhammer says. "ColorTrack is the only software solution that offers this level of press-side connection between color measurement and ink management."

QuadTech’s color measurement with DeltaCam makes advanced, inline spectral measurement affordable, the company says. For around the cost of a color register system, printers can utilize accurate, automated L*a*b* measurement on film, paper or board—ensuring that all printed product is within their customers’ color specifications.

"Printers can reduce time and waste while confidently maintaining color throughout the roll—without the need to wait for a roll change to measure with a handheld device. Operators can spot problems early and make corrections quickly, thus minimizing waste, customer complaints, and rebates," Doppelhammer explains.