11.19.15
Child Safety Protection Month is in November, providing an opportunity to build awareness of the dangers certain items present to children. This can be a good time for manufacturers and retailers to align their brands with an important cause. Certain products are somewhat obvious with respect to child safety risks, including large buckets or toys with smaller parts. Other risks will not be as clear, and all companies should consider getting involved in child safety awareness. Warning and protection labels can be used to raise awareness regarding the best practices of child safety. Business leaders might consider launching communication strategies to ensure their products are useful and any risks to children are clearly identified.
Labels for kids
November also acts as the busiest shopping month of the year, especially for toys and other gifts presented to children. Additionally, successful performances in November can have profound impact on corporate bottom lines in January and throughout the New Year. Any opportunity to align the brand with a good cause should be taken, especially in a busy month such as November. Retailers and toy manufacturers can place labels on toys and other products that target children and parents to build child safety awareness and explain the risks of their products.
"Child safety should always be a priority among companies that produce toys, and November acts as a good time to build awareness regarding the risks of certain items," AnneMarie Campbell, Director of Business Development at Lightning Labels, explains. "By using customized child safety labels, businesses can improve their brand image and ensure their products are being enjoyed safely during the holiday season and beyond."
Specialized label strategies
Custom labels can go a long way toward separating a company's products from a competitor, especially when the business puts effort into designing labels that truly pop off the shelves. In addition to placing child safety-related stickers and decals on products, manufacturers and retailers can design custom labels to include holiday themes and November promotions.
With the right provider of labeling services and solutions, leaders can get these campaigns in motion and ensure their labels and stickers are ready before the busy holiday shopping weekend following Thanksgiving.
Labels for kids
November also acts as the busiest shopping month of the year, especially for toys and other gifts presented to children. Additionally, successful performances in November can have profound impact on corporate bottom lines in January and throughout the New Year. Any opportunity to align the brand with a good cause should be taken, especially in a busy month such as November. Retailers and toy manufacturers can place labels on toys and other products that target children and parents to build child safety awareness and explain the risks of their products.
"Child safety should always be a priority among companies that produce toys, and November acts as a good time to build awareness regarding the risks of certain items," AnneMarie Campbell, Director of Business Development at Lightning Labels, explains. "By using customized child safety labels, businesses can improve their brand image and ensure their products are being enjoyed safely during the holiday season and beyond."
Specialized label strategies
Custom labels can go a long way toward separating a company's products from a competitor, especially when the business puts effort into designing labels that truly pop off the shelves. In addition to placing child safety-related stickers and decals on products, manufacturers and retailers can design custom labels to include holiday themes and November promotions.
With the right provider of labeling services and solutions, leaders can get these campaigns in motion and ensure their labels and stickers are ready before the busy holiday shopping weekend following Thanksgiving.