Greg Hrinya, Editor05.25.21
Auxo Investment Partners has announced that six American tool and die manufacturers will now operate under one brand: IMPACT Converting & Systems Solutions. IMPACT is a single source for all converting needs and creates smart, precise, durable, and sustainable dies, systems and solutions.
“IMPACT’s vision is to provide customers with a holistic solution for their tool and die needs,” explains Jack Kolodny, founder of Auxo Partners, which specializes in growing founder and family-owned niche manufacturing, distribution and business-services companies.
“We brought the industry’s leading converting solution companies together to create the most comprehensive service offering available anywhere,” says Jerry Mosingo, CEO of IMPACT. “We can supply our customers with dies that make anything from a label to a complex product that has to run 1,300-1,400 revolutions per minute to a flat die that has to create hundreds if not thousands of parts per minute with fine detail and extravagant materials.”
IMPACT represents the combined expertise of the six U.S.-based companies:
By leveraging expertise across multiple markets, IMPACT can provide solutions that our tailored to customers' specific needs. "We can take a technology that Bernal has been using and move it to a narrow-web application, producing a very good die at a much lesser price," Scott Ellison, EVP of sales, tells L&NW. "You give that customer what they need and have the ability now to grow. The key for our team is we don't have to sell a rotary die or a solid die – we're able to look across the entire platform and identify the best fit for the customer.
"In the labels space in particular, Midway has always made a very high-end die," adds Ellison. "It lasts longer, it's fully hardened, but what we didn't have was that in-between model that would compete against a lot of our competitors lower-end product offerings. From a price standpoint, it was difficult to match up. If a customer is only going to need a million impressions on a die, they're not going to pay the expense of a die that's going to account for 5-7 million impressions. We can now make our dies fit perfectly for our customers' specific projects, so we can now fit that niche and that's where we have our competitors beat."
Customers benefit from IMPACT’s one-stop-shop, which offers large national integrators and local converters quick turnaround times and custom solutions. Customers have the convenience of one point of contact, convenient centralized online ordering and one invoice when working with IMPACT.
The company’s Tech Team is a premier resource for customers and has deep expertise across all aspects of converting. Their focus is on making the customer’s process better, cheaper, and faster. The company has facilities in Michigan, Indiana, Illinois, North Carolina, Georgia, and California to serve its diversified customer base.
"We've put in a level of product managers, where they're able to answer technical questions, visit the customer, get on-press and find a solution for our customers," Says Ellison. "We've distributed these experts around the country and integrated them into our technical team, making sure we get the right person for the right job. We've created some pretty cool projects over the last year because we're able to match technical people with the right jobs. This is a more senior team that has run departments here and have a vast amount of knowledge. If there's a want from our customers, we'll spend a day at your facility or longer – we have one person at a facility who's been there since October to get the customer at optimal speeds. And the customer hasn't paid a dollar for us to be there. We don't go into jobs close-minded. That's who we are. We want to solve whatever problems you have, and we have a number of ways of doing it."
Ultimately, IMPACT's goal is to provide the right products for the right applications, all while promoting efficiency and reducing waste. "Sustainability is huge here," says Ellison. "We're working on a number of projects. taking things that are made of plastic and moving them into new materials, whether it's a label, pouch, carton – something that isn't made of plastic."
“IMPACT’s vision is to provide customers with a holistic solution for their tool and die needs,” explains Jack Kolodny, founder of Auxo Partners, which specializes in growing founder and family-owned niche manufacturing, distribution and business-services companies.
“We brought the industry’s leading converting solution companies together to create the most comprehensive service offering available anywhere,” says Jerry Mosingo, CEO of IMPACT. “We can supply our customers with dies that make anything from a label to a complex product that has to run 1,300-1,400 revolutions per minute to a flat die that has to create hundreds if not thousands of parts per minute with fine detail and extravagant materials.”
IMPACT represents the combined expertise of the six U.S.-based companies:
- Atlas Die, LLC (steel rule dies)
- Bernal, LLC (wide web rotary dies and modules with advanced product and automation equipment)
- Midway Rotary (solid steel narrow web rotary dies for complex applications)
- AtlasFlex (flexible rotary and flatbed die innovations)
- Die Craft, LLC (solid steel narrow web rotary dies, dominating the label industry)
- GC Dies (steel rule die manufacturer for flat corrugated, rotary corrugated and flat steel rule die production)
By leveraging expertise across multiple markets, IMPACT can provide solutions that our tailored to customers' specific needs. "We can take a technology that Bernal has been using and move it to a narrow-web application, producing a very good die at a much lesser price," Scott Ellison, EVP of sales, tells L&NW. "You give that customer what they need and have the ability now to grow. The key for our team is we don't have to sell a rotary die or a solid die – we're able to look across the entire platform and identify the best fit for the customer.
"In the labels space in particular, Midway has always made a very high-end die," adds Ellison. "It lasts longer, it's fully hardened, but what we didn't have was that in-between model that would compete against a lot of our competitors lower-end product offerings. From a price standpoint, it was difficult to match up. If a customer is only going to need a million impressions on a die, they're not going to pay the expense of a die that's going to account for 5-7 million impressions. We can now make our dies fit perfectly for our customers' specific projects, so we can now fit that niche and that's where we have our competitors beat."
Customers benefit from IMPACT’s one-stop-shop, which offers large national integrators and local converters quick turnaround times and custom solutions. Customers have the convenience of one point of contact, convenient centralized online ordering and one invoice when working with IMPACT.
The company’s Tech Team is a premier resource for customers and has deep expertise across all aspects of converting. Their focus is on making the customer’s process better, cheaper, and faster. The company has facilities in Michigan, Indiana, Illinois, North Carolina, Georgia, and California to serve its diversified customer base.
"We've put in a level of product managers, where they're able to answer technical questions, visit the customer, get on-press and find a solution for our customers," Says Ellison. "We've distributed these experts around the country and integrated them into our technical team, making sure we get the right person for the right job. We've created some pretty cool projects over the last year because we're able to match technical people with the right jobs. This is a more senior team that has run departments here and have a vast amount of knowledge. If there's a want from our customers, we'll spend a day at your facility or longer – we have one person at a facility who's been there since October to get the customer at optimal speeds. And the customer hasn't paid a dollar for us to be there. We don't go into jobs close-minded. That's who we are. We want to solve whatever problems you have, and we have a number of ways of doing it."
Ultimately, IMPACT's goal is to provide the right products for the right applications, all while promoting efficiency and reducing waste. "Sustainability is huge here," says Ellison. "We're working on a number of projects. taking things that are made of plastic and moving them into new materials, whether it's a label, pouch, carton – something that isn't made of plastic."
