The roadshow will enable both brand owners and converters to explore the digital printing solutions and listen to customer experiences including those of Adrian Steele from the UK’s Mercian Labels. It will bring together digital print and packaging experts focusing on topics such as conventional vs digital, where to implement digital and how to sell digital.
Attendees will also be able to understand the benefits of a complete printing oriented environment.
Trevor Crowley, general manager, Xeikon Australia, comments: “Xeikon Café’s carefully developed focus makes it a must-attend event for brand owners and converters looking to explore the benefits and opportunities offered by digital print. We are delighted to bring its successful format to Australia and New Zealand and look forward to sharing our knowledge with attendees keen to enhance their digital print expertise.”
The three one-day events will take place in:
- Sydney: June 18
- Melbourne: June 20
- Auckland: June 22