Greg Hrinya07.23.20
The growth of digital and hybrid press installations has sparked the need for more versatile substrates. The image quality must be optimized for shorter and longer runs, and the materials must accommodate multiple technologies – toner and inkjet, to name a few.
According to Paul Lender, business development manager of digital materials, Avery Dennison Label and Packaging Materials, the market for digitally printed labels is growing at double digits and is estimated to account for roughly 10% of the total production label volume.
There are a host of trends impacting the digital label printing space. Toner technologies are seeing increased productivity, with wider and faster presses and an expanded application range. Toner is increasingly being utilized for flexible packaging and digital embellishments. UV inkjet has seen drop size down to 2 picoliters and image quality of 1600 x 1600 dpi. Low migration inks, designed to answer demand for food-safe packaging, have also grown in popularity.
“Digital labelstock requirements vary depending on the specific technolo
According to Paul Lender, business development manager of digital materials, Avery Dennison Label and Packaging Materials, the market for digitally printed labels is growing at double digits and is estimated to account for roughly 10% of the total production label volume.
There are a host of trends impacting the digital label printing space. Toner technologies are seeing increased productivity, with wider and faster presses and an expanded application range. Toner is increasingly being utilized for flexible packaging and digital embellishments. UV inkjet has seen drop size down to 2 picoliters and image quality of 1600 x 1600 dpi. Low migration inks, designed to answer demand for food-safe packaging, have also grown in popularity.
“Digital labelstock requirements vary depending on the specific technolo
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