HP Indigo Labels Discover Event took place at its Graphic Arts Experience Center in Alpharetta, GA, USA, on January 21, 2016.
The HP Indigo label event was co-located with one on flexible packaging.
Customers and industry experts gathered to discuss the evolution of digital printing.
A guided tour through HP's facilities showcased the benefits of the company's digital printing capabilities.
The Discover Event placed an emphasis on labels and packaging.
HP displayed various wine labels printed with the HP Indigo WS6800.
Displays illustrated how Indigo technology can be applied to labels in multiple segments.
HP digital presses are a suitable option for shrink sleeves.
HP's facility featured a basketball hoop and posters printed with digital technology.